A definition of lifestyle marketing

The phrase “lifestyle marketing” gets tossed around a lot, but I haven’t seen a good definition of it. I figured the best way to kick off this blog and frame the posts to come is to offer my own working definition. I think this is a good start, but I’d like to revisit this definition […]

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Best Global Brands

Rank Previous Rank Brand Country of Origin Sector Brand Value ($m) Change in Brand Value 1 1 United States Beverages 70,452 2% 2 2 United States Business Services 64,727 7% 3 3 United States Computer Software 60,895 7% 4 7 United States Internet Services 43,557 36% 5 4 United States Diversified 42,808 -10% 6 6 […]

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Eleven Keys to Increasing your Productivity

Eleven Keys to Increasing your Productivity By Brian Tracy Develop clear goals and write them down. Because higher productivity begins with clear goals, goal setting is a key component of our coaching program. As you know, a goal must be specific and measurable to be effective in guiding your behavior. It must reflect your beliefs […]

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